About The Campaign

Close family members are usually the first to notice changes in their loved ones that may be Alzheimer’s. Some may mistake these changes as normal signs of aging, making them wait to act to benefit from an early diagnosis. The Alzheimer's Awareness PSA campaigns educate viewers on the early warning signs of Alzheimer's and the importance of early detection. The campaigns drive viewers to access resources on 10signs.org. Check out the materials below to learn more about these efforts.